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👋 About

Independent advice. National reach.

PEO Clarify is built on one idea: that employers deserve an advisor who works for them, not for the PEO collecting their monthly fee.

Why PEO Clarify exists

Most business owners encounter PEO through a sales rep at one of the large national providers. They get a proposal, it looks reasonable, they sign. Nobody has benchmarked that pricing. Nobody has compared it to six other options. Nobody is watching the account to make sure the service stays strong.

PEO Clarify exists because growing businesses deserve better than that. A 30-person company should get the same quality of PEO advisory that a 300-person company gets from a large consulting firm: clear market context, genuine comparison, and someone in their corner after the contract is signed.

Operating inside IMA Financial Group, PEO Clarify works with a national panel of PEOs across every major sector and company size. IMA's scale and relationships give us access and negotiating leverage that independent advisors cannot match. The independence in how we advise gives our clients something the big PEOs cannot offer: honest guidance on which option is actually best for their specific situation.

The core commitment: We will tell you if a PEO is not the right answer for your business. We will tell you if you are already in a good PEO and should stay put. Our value is in the quality of the advice, not in the volume of referrals we close.

Backed by IMA Financial Group

PEO Clarify is the dedicated PEO advisory practice of IMA Financial Group, a top-20 national insurance brokerage that is 100% employee-owned and headquartered in Denver, Colorado. IMA's specialization spans employee benefits, property and casualty, and risk management.

Our advisors evaluate PEOs as benefits professionals, not as procurement consultants. The quality of the health plan, the workers comp program, and the risk management infrastructure inside a PEO drive most of its value. We focus on what actually matters for your employees and your bottom line.

Institutional Backing

Backed by IMA Financial Group

PEO Clarify operates as a national advisory practice within IMA Financial Group, one of the largest independent, employee-owned insurance brokerages in the United States.

That backing matters for two reasons:

  • Our national PEO panel relationships are built on IMA's institutional volume, not a single advisor's book of business
  • Our clients benefit from IMA's broader capabilities in employee benefits, property and casualty, and risk management when their needs grow beyond PEO

The advisory model is independent. The institutional infrastructure is IMA's.

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IMA Financial Group

100%
Employee Owned
Top 20
US Insurance Brokerage
1973
Founded
National
Footprint

Let's have an honest conversation

If you are exploring PEO for the first time, evaluating a proposal you already have, or wondering if your current PEO is still the right fit, book 20 minutes. We will give you a straight answer.

Book a Free Assessment